Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource - ISBN 0787953520

ISBN: 0787953520	Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource - (0787953520) by: Kent E. Dove, Kent Dove Pub date: February 16, 2001 Publisher: Jossey-Bass ISBN: 0787953520 Binding: Hardcover Book details... at amazon.com
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Editorial Review:

Book Description:
Conducting a Successful Fundraising Program outlines a unique approach to successful fundraising and features an exhaustive resource section that includes actual organizational publications, direct mail samples, model case statements, telemarketing scripts, special events checklists, and much more. This all-in-one resource covers all the traditional elements of fundraising?including annual giving, major gifts and planned giving, corporate and foundation relations, prospect research and management, and fundraising literature and promotions?as well as current issues such as gift administration, technology, and the use of consultants and paid solicitors in the solicitation process. Dove identifies the ten prerequisites that predict success in fundraising, leads the reader step by step through every phase of the fundraising process, and then provides specific advice on the elements crucial to any program's success.

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Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource	ISBN 0787953520,Jossey-Bass,Hardcover, February 16, 2001	Amazon.com
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Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource - ISBN 0787953520

Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource - (0787953520)